October 21st · The Vancouver Club · Only 75 Seats Available · Dress Code Required
Who Else Wants a Business That Generates Leads, Closes Clients, and Grows Revenue... Without You Being Involved in Every Step?
One day at The Vancouver Club. Four proven moves.
The complete playbook for building a business that works — without you stepping in every step of the way.
Wednesday, October 21st|10:00 AM – 4:30 PM|The Vancouver Club|Lunch Included
Business Attire Required · The Vancouver Club Dress Code Applies
From the desk of Dan Lok
To the business owner who has built something real — and is quietly frustrated it isn't further ahead —
Let me describe your week.
Monday you're putting out fires you didn't start. Tuesday you're in back-to-back meetings that should have been emails. Wednesday you're doing work that someone on your team should be doing — but it's faster to do it yourself than explain it again. Thursday you're chasing a lead that should have closed two weeks ago. Friday you look up and wonder where the week went — and whether next month's revenue is going to hold.
You built this business because you wanted more. More money. More freedom. More control over your time and your future.
And somewhere between starting and now, the business became the thing that owns you — instead of the other way around.
You're making real money. But you're also working harder than you ever worked for anyone else. The revenue is real but so is this: if you disappeared for 30 days, the business would be in serious trouble. Every important decision still runs through you. Every client problem still lands on your desk. The team you built somehow made you busier, not less busy.
And the leads — the leads are always the question, aren't they? Some months the pipeline is full and life is good. Other months you're quietly panicking and nobody knows it. You can't tell anyone at this level that you're not sure where next month's revenue is coming from. So you don't.
You're not running a business. You're running an exhausting, high-stakes, impossible-to-exit operation that happens to be incorporated.
Here's what I know after spending 30 years in the trenches with business owners at every revenue level — and the last several years running a private portfolio doing over $120 million annually:
The gap between where you are and where you want to be is not effort. You have more than enough effort.
The gap is four specific moves that most business owners never install — not because they're complicated, but because nobody ever showed them in the right sequence.
On October 21st, at The Vancouver Club, I'm going to show you all four.
If Any of These Sound Familiar, October 21st Was Built For You
YOUR LEAD FLOW IS UNPREDICTABLE.
Good months followed by months you don't want to talk about. You can't tell me with confidence where your next ten clients are coming from — because you rely on referrals and relationships you can't control.YOU'RE CONVERTING SOME LEADS BUT LOSING TOO MANY.
You have conversations that go nowhere. Proposals that go quiet. Follow-ups that get ignored. Your close rate varies wildly depending on the day, the prospect, and how you're feeling — which means you don't have a process, you have a personality.YOUR CLIENTS AREN'T SPENDING WHAT THEY COULD.
You have clients right now who should be doing more with you. They trust you. They get results. But nobody has a system for deepening that relationship — so revenue that should be compounding is walking out the door every month.YOUR CLIENTS LEAVE BEFORE THEY SHOULD.
Churn you didn't see coming. Clients who didn't renew, didn't re-engage, didn't refer. Not because your work was bad — because nobody stayed in contact the right way at the right time.YOU'RE DOING TOO MUCH YOURSELF.
You know you're the bottleneck. You just don't know how to change it without the quality dropping or the clients noticing.YOU'VE INVESTED IN SOLUTIONS THAT DIDN'T MOVE THE NEEDLE.
Coaches. Masterminds. Courses. Some of it helped a little. Most of it was generic advice that didn't account for where you actually are. You're skeptical. You should be. This is different — or you don't pay.
The 4 Money Moves
What You’ll Learn on October 21st
Each move is a complete framework — taught live, with real examples from real businesses. Not theory. Not slides full of concepts. Specific, executable moves you can implement the following week.
Money Move 1
LEAD GENERATION — Build a Pipeline That Runs Without You
"If your business stops when you stop selling, you don't have a pipeline. You have a prayer."
Understand why referral dependency is the silent killer of growing businesses — and why the fact that referrals are working right now is exactly why you're not building the system you actually need.
Learn the difference between a reactive pipeline and a proactive pipeline — and what it actually takes to know, with certainty, where your next ten clients are coming from before you need them.
Get the exact positioning framework that makes lead generation work — because without the right positioning, more outreach produces more noise, not more clients.
Walk away with a lead generation system designed for your specific business — not a generic strategy that works for someone else's market, model, and offer.
Money Move 2
LEAD CONVERSION — Turn More Conversations Into Clients
"Your conversion rate shouldn't depend on how confident you feel that day. That's not a process — that's a coin flip."
Discover why most business owners lose deals after great conversations — and the specific moment in every sales conversation where the deal is won or lost without most people realizing it.
Learn the 3-step conversion framework that takes a prospect from first conversation to signed client — consistently, regardless of how the conversation starts or who the prospect is.
Understand the real reason you discount — and why every time you drop your price, you're training your market that your price is negotiable, permanently damaging future deals.
Discover how to use Voice AI to follow up with every lead automatically — so the prospects who weren't ready to say yes today get the right message at the right time, without you lifting a finger.
Money Move 3
CLIENT ASCENSION — Grow Revenue From the Clients You Already Have
"The most expensive client you'll ever acquire is the one you already have — and never offered anything else to."
Identify exactly how much revenue is sitting untouched in your current client base — clients who trust you, get results, and would spend more if you gave them a reason and a path to do so.
Learn the client ascension framework — how to design the natural next step for every client relationship so that growing with you feels obvious, not like an upsell.
Understand why most businesses leave ascension to chance — and the simple systematic approach that turns happy clients into higher-paying clients without a single awkward conversation.
Walk away with a clear ascension path for your top three client segments — mapped, sequenced, and ready to deploy within 30 days of leaving the room.
Money Move 4
CLIENT RETENTION — Keep the Revenue You've Already Earned
"Most businesses don't have a growth problem. They have a leaking bucket problem. They're so focused on filling the top they ignore everything falling out the bottom."
Understand the real reason clients leave — it's almost never about the quality of your work, and almost always about something that was completely preventable with the right system in place.
Get the retention framework that keeps clients longer, refers more often, and spends more over their lifetime — without requiring more of your time than you're already spending.
Learn how to turn client success into referral systems — so that your best clients become your most productive lead source, not just your best relationships.
Learn how to build predictable recurring revenue — so that instead of starting each month at zero and hoping the pipeline holds, you have a reliable revenue base that compounds month over month.
The Day — Hour by Hour
9:30 AM
Doors Open & Registration
Arrive, connect, settle in. Coffee provided. The Vancouver Club dress code applies — business attire required.
10:00 AM
Money Move 1 — Lead Generation
Build a pipeline that generates qualified conversations on a predictable schedule — whether or not the phone rings.
11:15 AM
Money Move 2 — Lead Conversion
The five-step framework that turns more conversations into clients — consistently, not occasionally.
12:30 PM
Lunch
Provided. General admission in the dining room. VIP roundtable lunch with Dan — private, 7 seats only.
1:30 PM
Money Move 3 — Client Ascension
Grow revenue from the clients you already have. The ascension framework and how to deploy it within 30 days.
2:45 PM
Money Move 4 — Client Retention
Stop the leak. The retention system that keeps clients longer, referring more, and spending more over their lifetime.
4:00 PM
Open Q&A — Nothing Off Limits
Dan takes live questions from the room. Bring your real problems. Unfiltered answers.
4:30 PM
Close
Networking continues informally. 75 serious business owners in one room — use the time.
Who Is Dan Lok
Dan Lok is the founder of Dragon 100™, a private advisory board and execution network for elite entrepreneurs who run companies from $1 million to $20 million + in annual revenue.
He has built a global audience of over 10 million social media followers and is based in Vancouver, BC.
With more than two decades of experience as a strategic operator and investor, Dan has built and partnered with companies generating over $120+ million in yearly sales across SaaS, education, B2B services, and real estate. He has led and scaled teams of more than 300 people worldwide.
Through decades of building and advising growth companies, Dan uncovered a powerful truth:
Most business owners don't fail because they can't generate leads or close clients. They fail because they never install the four moves that make revenue consistent, scalable, and predictable.
That insight is the foundation of everything taught at the 4 Money Moves intensive.
On October 21st, Dan will show exactly how to install all four moves inside your own business — so growth stops feeling random and starts feeling inevitable.
No hype. No theory. Just the four moves that work.
Who This Is For
You run a business doing $200,000 to $2 million or more annually and you know you should be further ahead than you are.
Your revenue is real but unpredictable— good months followed by months you'd rather not discuss.
You have clients, a team, and real momentum — but the business still depends on you being present for everything that matters.
You're ready to install systems, not just learn concepts — and you can commit to the full day from 10am to 4:30pm.
You're based in Greater Vancouver or willing to make the drive for a day that changes how you run your business
This Is NOT For You If
You're pre-revenue or just starting out. These frameworks are for operators already in the game.
You want motivation or inspiration. Dan doesn't do that. He shows you what to fix and exactly how to fix it.
You can't commit to the full day. The four moves build on each other — partial attendance won't give you the full value.
Choose Your Experience
October 21st · The Vancouver Club · 10:00 AM – 4:30 PM
general admission
$97
USD · Lunch Included
Full-day access — all 4 Money Moves
Lunch provided
Open Q&A throughout the day
Access to 75 serious business owners in one room
$100,000 Value Guarantee
Dan Lok Book Collection — $500 Value Unlock It · F.U. Money · Millionaire Manifesto · High Ticket Closing Black Book
75 seats maximum · Business attire required
Only 7 Seats!
vip experience
$397
USD · Everything in General Admission, plus...
Full-day access — all 4 Money Moves
Lunch provided
Open Q&A throughout the day
$100,000 Value Guarantee
Front table seating — all day
Private roundtable lunch with Dan — 7 people only
The $100 Million CEO Playbook — premium physical binder
7 seats only · No waitlist · First come, first served
what makes vip different
Front Table Seating
Reserved front table all day. Closest to Dan, best view of the frameworks, first to ask questions in Q&A.
Private Roundtable Lunch
One hour. Seven people. Your real business questions answered directly by Dan over lunch. No agenda. No pitch. Just honest answers.
The $100M CEO Playbook
Premium physical 3-ring binder. Dan's complete operating principles, all four frameworks, and private systems from his $120M+ portfolio. Yours to keep.
The $100,000 Value Guarantee
The four moves taught on October 21st — properly installed in your business — are worth a minimum of $100,000 in additional revenue over the next 12 months. That is a conservative estimate based on what these moves produce across hundreds of businesses at this revenue level.
If you attend the full day, do the work, and don't walk away with a clear plan worth at least $100,000 to your business — Dan will refund every dollar of your ticket. On the spot. No forms. No follow-up. No runaround.
That's not a money-back guarantee. That's a $100,000 value guarantee.
Questions? We've Got Answers
What exactly is the dress code?
The Vancouver Club requires business attire for all guests. That means business casual at minimum — no jeans, no sneakers, no casual wear. If you're unsure, business professional is always appropriate. Full details are in The Vancouver Club's dress code policy, which is included in your confirmation email.
Is something being sold at the event?
Dan will briefly mention programs he runs for people who want to go deeper after the day. There is no pitch session and no pressure. The day is complete and genuinely valuable on its own. But he runs other things, and if they're relevant to you he'll mention them honestly. You'd rather know upfront than feel surprised.
Where exactly is The Vancouver Club?
The Vancouver Club is located at 915 West Hastings Street, Vancouver BC. Full parking, transit, and entry instructions are included in your confirmation email immediately after registration.
Will the event be recorded?
Yes. We'll be filming the day for content. By attending you consent to being in the room during filming. Individual attendees will not be singled out without permission.
What's the refund policy?
Cancel more than 14 days before October 21st for a full refund. Within 14 days your ticket is transferable but non-refundable — except under the 10X guarantee, which applies if you attend the full day.
Can I upgrade to VIP after purchasing general admission?
Yes — if VIP seats are still available. Email the team and we'll handle the upgrade. Given only 7 VIP seats exist, don't wait on this one.
The four moves on October 21st are not new ideas. Lead generation, conversion, ascension, retention — you've heard these words before.
What you haven't had is all four in a room, taught in sequence, with the specific frameworks that make each one work — by someone who actually runs them across a $120 million portfolio.
That's the difference between knowing what to do and knowing how to do it. October 21st is the how.
75 seats. The Vancouver Club. One day that changes how you run your business.
If that's you — I'll see you in the room.
P.S. There are 7 VIP seats and 75 general admission seats. The VIP roundtable lunch alone — one hour with Dan and six other serious business owners — is worth multiples of the $397. See both ticket options here →
P.P.S. The $100,000 Value Guarantee is real. Attend the full day and if you don't walk away with a clear plan worth at minimum $100,000 to your business — every dollar comes back on the spot. No questions. No forms.
P.P.P.S. Business attire is required. The Vancouver Club dress code is strictly enforced. Don't show up in jeans and expect to get in — it won't happen. Details in your confirmation email.
October 21st. 75 Seats. 4 Moves.
Lead Generation. Lead Conversion. Client Ascension. Client Retention. One day at The Vancouver Club that installs all four.
Lunch included. $100,000 Value Guarantee. Business attire required.
4moneymoves.com · A Dan Lok Event · October 21st, 2026 · The Vancouver Club, Vancouver BC
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Results depend on individual effort, background, and specific business circumstances. Dan Lok and associated companies make no guarantees of specific financial outcomes from attending this event.